CHBA Seeks Participants in Home Buyer Study - EnerQuality

CHBA Seeks Participants in Home Buyer Study

News CHBA Seeks Participants in Home Buyer Study

For the third year Canadian Home Builders’ Association, in partnership with Avid Ratings, is conducting a nationwide buyer preference study and seeking participants.

The Canadian Home Buyer Preference National Study reveals new data in more than 50 in-depth areas of home design, building features, buying preferences and demographics, says Tim Bailey, division president of Avid Ratings Canada.

The report contains comparisons in seven customer segments, including singles & couples without children, growing families with children, second/vacation home buyers, and more.

Participants in the survey can purchase the results with a 60% discount, accessing provincial and regional results online. They will also receive some results from their own buyers on a complimentary basis.

For the 2016 report, more than 23,000 home buyers were surveyed. One of the facts revealed were that 22% of respondents were willing to compromise on the size of their homes to reduce cost, but none of respondents would compromise on quality or energy efficiency.

In 2014, nearly three-quarters of buyers (68%) said that energy efficient appliances were must-haves in their next homes. That’s the same percentage that prioritized walk-in closets.

Contact Tim Bailey at to participate.